The study suggests that the way we discuss chicken housing and how it is portrayed in mass media changes our beliefs on what is best for the animals. However, any negative impacts of housing system terminology can be mitigated through educational interventions.

We used animated videos as part of a controlled experiment to assess the impact of language. Videos were animated by the incredible Tanya Cooper.

Front. Vet. Sci., 18 February 2022, Sec. Animal Behavior and Welfare

Volume 9 - 2022 | https://doi.org/10.3389/fvets.2022.797911